Empower decisions through unique data
Optimand allows luxury hotels globally to easily visualize real future demand, increase direct bookings and get powerful market insights.
Optimand doesn't give you forecasts or predictions, it simply shows you what is really happening.
What we offer
Real-Demand is the new competitive advantage
Optimand helps Hoteliers increasing online profitability by using powerful,
customer-driven demand insights and custom applications. You can finally see for the first time highly detailed demand insights opposed to generic web traffic data.
Trusted by hospitality leaders
Go live in minutes, simply add the Optimand code to your website
Our demand analytics for hotels can be up and running in just a few hours and
easily works with any hotel website or booking engine
View detailed demand insights
Optimand is the first tech platform since 2016 to provide real-time demand data and web analytics to some of the best luxury brands in the hospitality industry.
Get more direct bookings
Simply activate targeted rates on your hotel website.
Users are able to fully customise rates and packages based on a large number of predetermined criteria.
The use of this feature has been instrumental in driving greater conversion with our partners seeing a 27% increase in direct bookings as a result.
The rates remain opaque allowing you to keep price parity with the OTAs, and if any of your partners is undercutting your rate, you can instruct Optimand to automatically match it or offer a better deal on your website.
BUSINESS INTELLIGENCE & PMS INTEGRATION
Analyse hotel performance and create custom alerts
Optimand can also receive automatic updates from the property management system to generate multiple production reports including pickup, pace and overall production reports which can be easily done through our user-friendly interface saving you time to make better and more informed decisions.
Currently available for Opera PMS, Mews and soon Protel.
Customer success stories
Boosting conversion rate on your own website has never been important like before.
Together with one of our partners, Sircle Collection, who has a strong vision on current and future digital landscape like we do at Optimand, we worked on an interesting case study.
"Optimand is one of the smartest systems we have worked with. It gives insights outside the realm of a usual RMS system and is presented in a clear and functional way. We continue to use Optimand on a daily basis to remain competitive and ahead of the market. In addition to this the team are very agile and are constantly improving capabilities based on customer feedback."