Conversion Tools
Optimand’s Conversion Tools help hotels increase direct bookings by engaging visitors, optimising pricing, and creating personalised offers. Use Rate Widget, Tailored Rates, and Engage to drive conversions and maximise revenue.
Trusted by hospitality leaders
Optimand Conversion Tools
Rate Widget
Displays real-time rates from various channels, highlights best prices, and builds trust, encouraging guests to book directly with confidence.
Tailored Rates
Offers personalised pricing based on guest traits and booking context, boosting direct revenue while staying aligned with OTA pricing rules.
Engage
Creates dynamic banners and popups with personalised offers based on guest behaviour, location, and intent to drive direct bookings.
Reassure Guests with Transparent Pricing
The Rate Widget displays real-time price comparisons from OTAs and booking channels, proving that your direct rates offer the best value. This increases trust and encourages guests to book directly, reducing reliance on third-party platforms.
Live Price Comparisons
Display real-time OTA rates alongside your direct price, proving your website offers the best value.
React to Disparities
Monitor and adjust pricing in response to OTA rate differences, ensuring competitive direct rates.
Booking Engine Integration
Integrates directly with your booking engine, keeping rates aligned with live pricing data.
Personalised Rates to Maximise Conversions
Tailored Rates enables hotels to display custom pricing based on guest type, location, length of stay, or referral source. Deliver exclusive offers to high-value visitors, increase conversions for underperforming dates, and optimise revenue with precision-targeted pricing.
Segmented Pricing
Offer exclusive rates based on factors like location, duration, or referral site to maximise revenue.
Geo-Targeted Promotions
Show personalised rates for different regions, attracting international travellers effectively.
Controlled Visibility & Parity
Keep rate discounts hidden from OTAs while offering exclusive pricing to your most valued guests.
Capture Attention and Reduce Bounce Rates
Engage allows you to display personalised banners, pop-ups, and promotional messages at key moments in the booking process. Use behavioural triggers based on geolocation, referral source, or visitor behaviour to increase engagement, reduce drop-offs, and drive more direct bookings.
Targeted Promotions
Display timely custom pop-ups or banners based on visitor behaviour to increase engagement.
Urgency with Timed Offers
Show exclusive deals or last-minute discounts to encourage guests to book before leaving your site.
A/B testing icon
Run A/B tests to refine messaging, offers, and display timing for maximum impact.
Unlock More Revenue with Data-Driven Insights and Proven Conversion Strategies
Direct Booking Growth
Hotels using Optimand see an average 27% boost in direct bookings
Time Saved Daily
Optimand saves hoteliers 2 hours daily on reporting and analysis tasks.
Increased Profit Margins
Shift OTA bookings to direct channels and increase profit by up to 15%
Optimand is one of the smartest systems we have worked with. It gives insights outside the realm of a usual RMS system and is presented in a clear and functional way. We continue to use Optimand on a daily basis to remain competitive and ahead of the market. In addition to this the team are very agile and are constantly improving capabilities based on customer feedback.
G. Hill, Cluster Revenue Manager
“Optimand is proven to be a great hospitality ecommerce tool with endless opportunities. Together with their development team and our marketing and revenue team, we are able to achieve our goals and go above and beyond expectations. It’s a great system to use and we look forward to growing our e-commerce activities with them.”
D. Ljumanovic, Group Director of Digital Customer Experience
“Optimand is a great business intelligence tool, very easy to use and helped us make the most of our commercial strategy by allowing us to access a number of unique demand insights. By applying personalised rates into our hotel booking engine, our conversion rate has increased massively.”
P. Sehgal, Director, The Leonard Hotel
Revolutionise Your Hotel's Revenue Strategy
Gain a competitive edge with Optimand’s comprehensive platform. Our intuitive tools and actionable insights empower you to make smarter decisions and drive revenue growth.
